A recent ad campaign by a national mobile network is certainly clever. It plays with the word “Thanksgiving,” with the spin “Get ready for Thanksgetting.”
We get the fact that this is an ad campaign aimed at “getting” your attention, and in and of itself is relatively innocent. But it just sticks in our craw to change from “giving” to “getting” during a holiday that for many of us is about family, food and fellowship, not selfishness and commercialism. Can’t that at least wait until Christmas?
Last week the Nisqually Valley News printed a section called “White Saturday.” It focused on two main themes: Support your community by shopping local, and the holidays are a time to volunteer to help the needy.
The column below makes a great case to support your local, small businesses on “Shop Saturday,” a reaction to the “Black Friday” that has fallen upon us today.
The White Saturday section offers a myriad of ways to volunteer to help those less fortunate, at a time when many of us are amid plenty. Our area food banks need donations. Service groups have various programs that feed the hungry, clothe the cold, and provide toys for tots that otherwise would go without this holiday season. We ran a list where one could get a warm meal and some comfort during Thanksgiving and beyond, a list of holiday volunteer opportunities, and another list of where you can donate now.
We all desire to have the latest, greatest smartphone with unlimited whatevers; we do get a bit caught up in the commercialism about to hit us.
Here at the Nisqually Valley News, however, we know first-hand the benefits of “giving” over “getting,” as we participate in Southeast Thurston Relay for Life, the Yelm Lions Club, Salvation Army bell ringing and during the season, in partnership with our advertisers, delivering scores of turkeys and hams to the local food bank through Yelm Community Services. Everytime we give, it warms the heart.
Please enjoy the holidays and keep the “giving” in Thanksgiving.